ESG spotlight: Our dendrometers are in good hands
- Phytech Team
- Dec 11, 2022
- 1 min read
There's a lot of #ESG talk these days (Environmental, Social, and Governance). We're doing our best to walk the walk. We've teamed up with Migdal Or (lighthouse in Hebrew), part of the Northern Goals Association and an excellent multi-service center engaged in functional, vocational, emotional, and social rehabilitation of people with blindness or visual impairment.
In the photos, Shady Shalby working on assembling our next generation of Tree-sensors (dendrometers). 120 people, who had difficulties finding jobs in the market, are working in this factory and enjoying not only a career but active social life and a sense of purpose.
By the way, the sensors assembled by Shady and his co-workers, are at the heart of our solution, which gives growers worldwide the ability to track their plants' "heart-beats" and save water by irrigating according to their water demand.
Together, with much heart, we're establishing Farming's first ESG eco-system which connects People, Plants, and the Planet. #farmbeat#digitalfarming#agtech#agritech#socialimpact#socialcommunity
I found this post interesting because it explains how Phytech’s dendrometers help farmers and researchers watch tree growth more closely and make better decisions for crops and forests. It reminded me of a time when I was trying to keep track of my own progress during a busy semester and felt overwhelmed. That week I even wished do my online exam just to catch up. It made me realize that paying attention to small details, whether in nature or studies, really helps in the long run.